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Study: Teens’ Lives Are Media Productions

Jim Taylor, vice chairman of the Harrison Group, which conducted the 2006 Teen Trend study, tells CNet.com:

“This generation is unique. Teen life has become a theatrical, self-directed media production.”

The article says:

Americans aged 13 to 18 spend more than 72 hours a week using electronic media–defined as the Internet, cell phones, television, music and video games. Because teens are known for multitasking, their usage of devices can overlap.

Here is more:

An estimated 68 percent of teens have created profiles on social networks like MySpace.com, Xanga or Facebook. More than a quarter of the population keeps in touch with friends online on a daily basis, either through instant messaging, e-mail, message boards or chat rooms. According to the study, the average teen chats via IM with 35 people for a total of three hours a week. But the average teen will only call or e-mail with seven people who are not on their IM list on a weekly basis.



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