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Skill Sets Journalism Grads Will Need

There is a series of video interviews at MediaShift that every aspiring journalist should watch. Most are saying be an ethical, skilled journalist first but understand the changing landscape and be able to use some of the new tools.

If most the of the answers are predictable, Len Brody, CEO and co-founder of, takes a different track when he says the most important skill will be teaching students how to market themselves. Here is his sequence and after that Robert Scoble, director of Fast Company TV, talking about what he calls Journalism Plus.

Here is Scoble:

The others experts interviewed include: Jim Brady, executive editor of, Peter Horrocks, head of the BBC’s multimedia newsroom, Geneva Overholser, director of the School of Journalism at the University of Southern California’s Annenberg School for Communication, and Rosental Alves, director of the Knight Center for Journalism in the Americas at the University of Texas in Austin.

2 Responses to “Skill Sets Journalism Grads Will Need”

  1. Future skills for journalists – Innovation in College Media Says:

    [...] industry leaders about what journalism students will need to know for the future. Go watch. (via Len Witt) Share and Enjoy:These icons link to social bookmarking sites where readers can share and discover [...]

  2. Skills journalism grads will need « For Samford Crimson journalists Says:

    [...] leave a comment » I’d like you to meet Professor Leonard Witt from Kennesaw State, who recently linked to a series of videos trying to answer the question “What skill set does a journalism grads need?” [...]